Other platforms like (owned by Tencent) and Viu (based in Hong Kong but heavily localized) have capitalized on the "K-Drama + Localization" model. They distribute dubbed or subtitled Korean dramas alongside high-budget Indonesian originals. This has created a hybrid viewer: someone who listens to Blackpink, watches a Korean variety show, and then switches to an Indonesian horror series like Teluh Darah .
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